Food nation: How to become a cooking chef through social media

Eating holds an important role in human s life. It’s a primary biological need and people spend a lot of money and time in it. But eating changed over the last fifty years like all the rest of the world. The cooking skills of granny aren’t that present in new generation life. Grandmas and also the 90s kids generation mums knew how to cook good stuff. Coque au vin, prince orloff or a good self-cooked Christmas Dinner seems to be invented for that generation of mummy’s. New generation spend more time in restauration, fast food queues and simple fridge food. In every small town are a Chinese or/and an Italian restaurants and a tiny supermarket. The food spirit seems to be buried. But since nearly one year everyone can get a cooking chef by having an Instagram, Facebook or snapchat account. A new type of blogger is born. After beauty queen bloggers, clothing specialist and bikini competition bloggers, food nation is growing. Nearly everyone can post its food skills on Facebook or Instagram, even when the menu isn’t that delicious as it looks on the picture.

How does it work?

There a two types how you can post your food. The one half is posting delicious photos of self-cooked or restaurant cooked menus. These pictures looks like heaven. It’s like the most delicious food you can imagine. Food Bloggers like Naturally Ella post every day vegan food photos. 66 Tsd followers Show how huge this community of users is.

The royal discipline are the videos. Normally a video lasts about 15-20 seconds or maximum 1 minute, so that the viewer isn’t annoyed by the length of the video and long enough to show all the ingredients, steps and the final result. In 99% of the cases the shown receipt is easy to imitate. Grandmas king menus couldn’t be shown in less than a minute. These receipts are created for youngies, who learn how to cook and for lazy individuals that love food. The making of the video, which seems to be very hard work, takes longer than the cooking itself. The video storybook has an exact red line. The shot of the final menu is shown, than all the steps of the making with small infos about the ingredients and quantity and last step is the final result again.

Who post such videos?

Since the beginning of foodporn facebook and Instagram time two major companies spread daily videos. Buzz Feeds Food and TasteMade are the Master of this category. Their magical videos invite everyone to cook and encourage people to create tasteful menus. But also Bloggers on Facebook and Instagram are constantly posting and also growing as a community. Also friends of mine post their cooking skills on social media, but a lot of them through photos: in which restaurant, in which city, what main course they took or also self-cooked food. It pretends like everybody wants to show his food. Before it has been the clothes now the food.

The food video really seems to be a category above.

King of videos: TasteMade

 

Next to Instagram Videos and Facebook Videos, this company has a big internet site and since 2015 also an app. They are really on every social media present and work like a huge cooking book. On the app you will have:

-Today: Where they post their newest receipts

-Recipes: Where you can get all of the cooking skills. There exists different categories, so that the user can find really quickly what he is looking for.

-Tastemakers: With this button click you can see the cookers and their specialisation.

 

-Plus: this category is made like a cooking school. Introduction to Indian food or Gluten Free entrees are only two of the lessons

The put some effort in the app to create food for every culinary kitchen.  It s accessible on every social media.

 

 

Future:

But not everything is for free. For 2 dollars/month for TasteMade you can have access to : to “In The Kitchen” video classes with our expert instructors, Expanded shows with extra footag, Early access to our premium series, An ad-free experience. They are trying to make money out of a simple idea. Before everything was for free and you could have access to all sites Instagram etc. They are changing their concepts. I think in the next future time you will have to pay for the app and also have limited access to the videos. Cooking will return into the houses and companies will make profit with it. Fast Food will bury and cool easy cooking skills will replace them. Social Medias like Facebook, Instagram are good platforms to spread ideas very quickly. TasteMade benefited from social media.

I think foodnation will grow in the next years because its development was rush and big. Food bloggers and also pages like BuzzFeed Food and TasteMade will make a lot of money with their receipts.

Yummy in my tummy